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John Hafer

Emeritus Associate Professor of Marketing

John C. Hafer, PhD, is Emeritus Associate Professor of Marketing, College of Business, University of Nebraska at Omaha. His textbooks (2), scholarly articles (27), published proceedings and conference presentations (37) have been in the areas of selling and sales management, information sabotage, healthcare marketing, emotional intelligence, and organizational commitment. He is currently working on projects related to sustainable purchasing.